Planting the Roots: Why We Started Kudzu Group

Kudzu Group was founded on a simple truth: modern brands need more than just marketing — they need momentum. With more than a decade of brand-side marketing leadership at companies like Chipotle, Roti, and Guzman y Gomez, our team saw a persistent challenge across industries: marketing departments were often stretched thin, reactive rather than strategic, and lacking the resources to bridge the gap between insight and execution. It wasn’t a lack of creativity — it was a lack of clarity, focus, and operational support.

Closing the Gap at Kudzu Group

Kudzu Group was created to close that gap. We bring together brand-side experience, strategic discipline, and a deep commitment to impact for businesses ready to grow smart and scale fast. Our approach is rooted in execution and guided by big-picture thinking — because growth isn’t luck. It’s built.

Our Experience

Our team has led campaigns across multiple markets, managed cross-functional initiatives, and learned firsthand how momentum can stall when strategy isn’t paired with systems. We’ve seen campaigns falter due to disconnected messaging, unaligned teams, and under-resourced CRM efforts. These experiences informed the foundation of Kudzu Group: a consultancy designed to act as an extension of your team — part strategist, part operator, always accountable.

Our Vision

Today, we partner with restaurants, retailers, and experience-driven brands who are hungry to move faster, think smarter, and win bigger. Kudzu Group exists to help turn brand ambition into strategic action — and action into lasting growth.

Let's Connect

So whether you're a brand in need of a reset, a rocket boost, or just someone tired of saying "we should really be doing more marketing" — let's talk. We can't promise to make you famous overnight, but we can promise strategy that sticks, storytelling that sells, and growth that’s harder to kill than kudzu in the summertime.