The Full Story
At Kudzu Group, we’re built for brands that refuse to stand still. Rooted in experience. Obsessed with impact. Wired for growth.
We help ambitious businesses move smarter, scale faster, and win bigger by turning bold ideas into unstoppable brand momentum. Our strategies don’t sit in slide decks. They move markets, rally teams, and fuel sustainable, measurable growth.
Founded by Mark Pilkington, a seasoned marketing leader behind major growth stories at Chipotle, Guzman y Gomez, and Roti, Kudzu Group brings hands-on expertise across brand strategy, digital marketing, CRM, and field activation. We’ve launched new concepts, expanded into new markets, and reinvigorated legacy brands — all with an eye on building not just buzz, but lasting relevance.
We partner with restaurants, retailers, and experience-driven businesses that are ready to take their next leap. Brands with ambition, edge, and the drive to outsmart their competition. Whether you're launching something new, scaling something proven, or reigniting something that’s lost its spark, we’ll help you move with clarity, speed, and intention.
Our name is inspired by the kudzu vine: fast-growing, adaptable, and impossible to ignore. That’s the kind of momentum we build for our clients: strategy that spreads, connects, and takes hold.
Our work is grounded in insight, sharpened by creativity, and executed with precision. We don't chase trends. We build meaningful momentum by connecting strategy to story, campaign to conversion, and brand to audience.
At Kudzu Group, we don’t just grow brands. We build brands that take over.

Why Us
Because brands deserve more than good marketing — they deserve unstoppable momentum.
At Kudzu Group, we’re not here to simply check boxes. We’re here to move brands forward with bold strategy, sharp execution, and relentless focus. We bring big-brand expertise and challenger-brand energy to every project, helping you scale faster, connect deeper, and lead louder. If you’re ready to stop reacting and start taking over, you’re in the right place.
Our Mission
To help ambitious brands unlock smarter, faster, and more sustainable growth — through strategy rooted in insight, powered by creativity, and executed with precision.
